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How To Drive B2B Revenue Growth

The Marketing Blender

At the Marketing Blender, we understand the frustrations and questions that business owners have, and we’re here to help you find the solutions you need. Insufficient Marketing Investment for B2B Revenue Growth One of the primary reasons your revenue might not be growing as quickly as you want is underinvesting in marketing.

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SaaS Customer Lifetime Value – 8 Strategies for Amplifying Yours

accelerate agency

Their ‘churn’ rate is higher than their ‘acquisition’ rate, and their customer lifetime value (CLV) – or predicted net profit attributable to a long-term relationship with a customer – is low. Despite this, many marketers are still in the dark about the term and how to apply it to their marketing strategy.

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SaaS Customer Lifetime Value – 8 Strategies for Amplifying Yours

accelerate agency

Their ‘churn’ rate is higher than their ‘acquisition’ rate, and their customer lifetime value (CLV) – or predicted net profit attributable to a long-term relationship with a customer – is low. Despite this, many marketers are still in the dark about the term and how to apply it to their marketing strategy.

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SaaS Customer Lifetime Value – 8 Strategies for Amplifying Yours

accelerate agency

Their ‘churn’ rate is higher than their ‘acquisition’ rate, and their customer lifetime value (CLV) – or predicted net profit attributable to a long-term relationship with a customer – is low. . Despite this, many marketers are still in the dark about the term and how to apply it to their marketing strategy.

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The Cost of Customer Acquisition vs. Customer Retention

Kapost

Whether you’re a startup gearing to accelerate growth or a mature corporation looking to gain market share, one stat still matters… It costs 7x more to obtain a new customer than to keep an existing one. Because the barrier to entry is much higher for top-of-funnel prospects. Event marketing. And the list goes on.

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Top Sales KPIs for Your B2B Sales Reps

Zoominfo

vague or hard-to-define objectives can be the biggest barriers to a rep’s success. Average cost or price per unit measures the marketing costs your company spent on a single purchase of your product or service. Number of proposals sent indicates if your sales reps are prospecting to the right in-market buyers. The solution?

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4 Things You Need to Know Before Implementing Marketing Automation in 2021

Outgrow

4 Things You Need to Know Before Implementing Marketing Automation in 2021. Not long ago marketing automation was about email templates, sequences, and mail merge features; but it has evolved. Marketing itself has changed. Now, there are many more things to consider while choosing marketing automation tools.