Remove Barriers Remove Case Studies Remove Focus Group Remove Psychographics
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An Introduction to Social Media for Business

Sprout Social

The lower barrier to entry make it possible for any business to compete. Knowing the age, gender and psychographics of your audience allows you to create and share more targeted content. Before social media you’d have to pay thousands of dollars to put together focus groups and send surveys.

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Target Market Research for the Professional Services

Hinge Marketing

In this case firms working on small project are most responsive to their pricing model. So how can you get past there barriers to identify your best target markets? Let’s start with the scenario where you already have a group of clients. Primary research can be done using structured interviews, focus groups, or surveys.

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What is personalized marketing and how is it used today?

Martech

The Nike Training Club app also provides customers with personalized experiences – in its case, during their everyday exercise routines. Many brands cite the lack of sophisticated marketing technology as a barrier to personalization. This isn’t traditional research involving surveys or focus groups. Shutterfly.