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Looking Back at 400: Top 10 Posts

WebMarketCentral

9: How to Create a Social Media Marketing Strategy , March 4, 2009 A summary of research from MarketingSherpa , Eloqua's Steve Woods , and green marketer Lorna Li on how marketers should approach social media strategically. Typical CTRs for banner ads remain in the 0.15% to 0.3% Typical CTRs for banner ads remain in the 0.15% to 0.3%

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Digital Marketing Software: Landscape Of the Top Tools

Referral Rock

Other popular digital marketing tools in this category: Autopilot, Marketo, Pardot, Eloqua. Thanks to A/B testing tools, you can make informed data-based decisions when it comes to which banner looks best or what color signup button is more enticing. Search Engine Marketing (SEM) Software. Help identify competitor strategies.