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Tom Pisello: The ROI Guy: IDC: Economic Buyers, Digital Overload.

The ROI Guy

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.

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9 Tools for Easy Competitive Website Analysis

Single Grain

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Get A Free Consultation. Top referring websites. Pictures of banners used for display ads. Other website visitors view. Get A Free Consultation. Bounce rate.

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How to Use Multicultural Marketing in Your Digital Advertising

Single Grain

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Get A Free Consultation. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Time to get started!

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7 Examples of Storytelling Content You Can Use in Your Marketing Campaigns

Single Grain

In fact, Neil Patel has said that “ 62% of B2B marketers rated storytelling as an effective content marketing tactic”: Still, many businesses lack any type of storytelling in their marketing strategy – which no doubt has a direct impact on the ROI of their marketing campaigns. Get A Free Consultation. Dive Deeper: .

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10 Tools to Easily Perform Competitive Website Analysis

Single Grain

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Get A Free Consultation. Top referring websites. Pictures of banners used for display ads. Other website visitors view. Get A Free Consultation. Bounce rate.

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Marketing Automation Trends for 2010

LeadSloth

I have asked many of the vendors, consultants and thought leaders to give their opinion. These are the trends that are mentioned most often: Improved ROI & Reporting. With that said, I believe the overall trend towards accountability, measurement and marketing ROI will continue to pick up steam. predictions.

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Just Do It: What We Can Learn from Nike’s $39B Marketing Strategy

Single Grain

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Get A Free Consultation. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Everyone knows Nike.