The Point

APRIL 5, 2011

Recently, a client sent us results of a focus group they had conducted, results that included an evaluation of direct mail concepts we’re developing for one of their products. This reminded me of an article (below) on direct mail and focus groups that I wrote more than 10 years ago.

Focus Group 100

Focus Group Banner Ads Deliverability Banners 100

Content Marketing Institute

MARCH 28, 2018

Sampling procedures. personal interviews, focus groups) or perhaps a quantitative study (e.g., Other options include embedding a survey link on your website, including a link in blog posts and newsletters, running banner ads that link to your survey, or distributing a link on your social media channels.

Research 99

Research Budget Programs Work Management Marketing Management 99

Webbiquity

MARCH 27, 2013

Furthermore, due to its multiple sharing options including buttons, apps, personal updates, company updates, and industry-focused group discussions, LinkedIn is often among the top three or four traffic sources for B2B blogs. LinkedIn gives you three free banner ads at the top of the products and services page.

Linkedin 100

Linkedin Paid Content Tactics Tips 100

Anteriad

APRIL 25, 2023

Banner ads A web banner or banner ad is online advertising delivered by an ad server. It embeds the ad in a web page with the hope of attracting traffic to the advertiser’s website. Machine learning algorithms build mathematical models based on sample data or “training data.”

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Banner ads A web banner or banner ad is online advertising delivered by an ad server. It embeds the ad in a web page with the hope of attracting traffic to the advertiser’s website. Machine learning algorithms build mathematical models based on sample data or “training data.”

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84