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Going Mobile with B2B Marketing

Buzz Marketing for Technology

Mobile campaigns that I have used typically have a higher response rate – I have seen our SMS messages get a 15-20% response rate which is huge if you think about that compared to standard banner ad response rates. Tags: Advertising Buzz Marketing Mobile. You really have a shot at getting some attention.

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90 Tips to Make Your Blog Rock

Online Marketing Institute

In the meta tags for your photos, make sure the labels/words are what you want them to be – search engines can’t “read” photos, only the labels/meta tags. It will be a constant resource for clients as well as adding to your websites SEO. Courtney Wiley of iNgage Networks also made this suggestion 43.In

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Is Social Media BS?

Webbiquity

When marketing moved online, advertisers shifted efforts to banner ads, pop-ups and email marketing. But caller ID, DVRs and ad blocking software have put consumers in control of the marketing messages they see; traditional interruption marketing is becoming progressively less effective. Share this on del.icio.us. Tweet This!

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Best Social Media Stats and Market Research of 2009

Webbiquity

86% said they occasionally or frequently click on linked words from Web articles and content, 58% click on paid search listings in search engine results, and 53% click on Web site banner ads. Laurie Sullivan. 53% of C-level execs say they prefer to search the Web and locate information themselves rather than delegating this.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace. on Twitter as on Digg.