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Is display advertising still effective?

Bannerflow

With ad blockers and low click-through-rates (CTR), it’s no wonder there are questions around the effectiveness of display advertising. Are ad blockers the end of display advertising? At the end of 2018, Business Insider and eMarketer predicted that 30% of all users would use some form of ad blocker.

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21 Native Advertising Statistics for 2021

Outbrain

In honor of native advertising’s 10th birthday, we’ve rounded up 21 native advertising statistics that demonstrate the power of the fastest-growing digital marketing tactic in 2021. Let’s dive in: US native ad spend is expected to increase by 21% in 2021 to a value of $57 billion. Consumers look at native ads 53% more than display ads.

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99 B2B Marketing Statistics to Back Your Bets

Televerde

I spent hours upon days scouring the internet for the most up-to-date and relevant marketing statistics you can use to inform your strategy, to stay ahead of the competition, or maybe just because you want to be the smarty-pants at the next company meeting. CTR is higher when using the first name in the subject line (Chief Marketer, 2015).

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Social Media Statistics. According to a recent study from Psychster, “Among the seven most common formats, sponsored content ads — in which consumers viewed a page that was “brought to you by&# a leading brand — are the most engaging, but produced the least purchase intent. Twitter Statistics.