Remove Banner Ads Remove Course Remove Display Remove Doubleclick
article thumbnail

24 Favorite Inbound Marketing & Digital Media Buying Tools That Don’t Include Google

NuSpark Consulting

Acquisio has robust automated bid management tools, and does include integrations with Google Analytics, Trade Desk (for display), and Doubleclick. Online Display. Doubleclick. Trade Desk is a display ad platform that buys sites, exchanges, and networks in real time (called RTB or real time bidding).

article thumbnail

Inside The Washington Post’s Quest to Fix Ad Tech

Contently

. “Right now, the way advertising works isn’t as efficient as it could possibly be, and the mentality has been, ‘Well, that’s just how it is,'” he said, “If advertising is slow, you go to the DoubleClicks and other big-hitters and say, ‘You guys are slow, you need to be faster.’

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Pressure

Content Standard

The Fall of Television, Display Advertising, and Content. In the last decade, the tides have begun to shift course, causing many industry analysts to question the longevity of the age-old TV model. Lack of ads. The Fall of Display Advertising and the Rise of Ad-Blocking.

article thumbnail

Under Pressure: How Content Marketing Has Transformed Marketing Strategies Since the 1950s

Content Standard

The Fall of Television, Display Advertising, and Content. In the last decade, the tides have begun to shift course, causing many industry analysts to question the longevity of the age-old TV model. Lack of ads. The Fall of Display Advertising and the Rise of Ad-Blocking.

article thumbnail

Premium Brand Sells for Media Companies on RebelMouse

RebelMouse

Introduction Media companies are increasingly finding additional and impactful revenue by providing creative services to advertisers instead of only selling their audiences through banner ads. Connect these to Google's DoubleClick for Publishers (DFP) — or any other ad server — to sell companion ads and integrate tracking pixels.

article thumbnail

Premium Brand Sells for Media Companies on RebelMouse

RebelMouse

Introduction Media companies are increasingly finding additional and impactful revenue by providing creative services to advertisers instead of only selling their audiences through banner ads. Connect these to Google's DoubleClick for Publishers (DFP) — or any other ad server — to sell companion ads and integrate tracking pixels.