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How Conversion Funnels Create a Better Customer Journey + How to Optimize Yours

Hubspot

Let's say you're a food blogger who sells cookbooks. Customer A sees and clicks on your banner ad, visits your blog, reads an article, signs up for your newsletter, gets a discount email, and purchases a cookbook. Here's how your customers' journeys can differ.

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15 Affiliate Marketing Tips to Increase Your Income

Optinmonster

We recommend that bloggers and other affiliate marketers choose a niche to focus on. Post Comparison Pages and Roundups Other types of content that show up in high transactional intent searches are comparisons and roundups. If possible, include comparison tables to show the differences point by point.

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Tom Pisello: The ROI Guy: IDC: Economic Buyers, Digital Overload.

The ROI Guy

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Powered by Blogger.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

And ‘give and get’ widgets are more engaging than traditional banner ads, but no more likely to produce an intent to purchase.&#. Facebook pages that use the words “collaboration&# or “blogger&# have on average three times as many fans as pages about SEO or optimization. Search Engine Marketing.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Comparisons and “Versus” Content. 5% of bloggers include printed newsletters in their content strategy. While at a recent conference, I heard the story of how a local sunflower butter (peanut butter alternative) company sent a pitch, recipes, supplies, and of course, the sunflower butter to influential food bloggers.

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105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

Comparisons and “Versus” Content. 5% of bloggers include printed newsletters in their content strategy. While at a recent conference, I heard the story of how a local sunflower butter (peanut butter alternative) company sent a pitch, recipes, supplies, and of course, the sunflower butter to influential food bloggers.