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Why Google is Going to Dominate TV Ads

Convince & Convert

Image via BigStockPhoto.com Google wants to transform television advertising once and for all. A really fascinating announcement from Google recently about their move into television advertising. You think, “Well, why would Google want to be in the bandwidth industry?” I think somebody in Atlanta likes this show.

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Lurkers are the 99.989% of Social Media

Biznology

It’s happened like this over and over: photography, filmmaking, recording, radio, television, computing, the Internet , message boards, blogging, and now social media. Social media, including Pinterest and YouTube , is becoming more and more celebrity-, brand-, agency-, and studio-driven. From Makers to Takers.

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The Anatomy of a Viral Video: Ideas for YouTube, Facebook, & Instagram for 2020

Martech Advisor

Over 40% of people globally say that they have bought a product discovered on YouTube. To leverage social media channels such as YouTube, Instagram, and Facebook for videos to increase brand recall, consider a viral video marketing strategy in 2020. But creating a viral video isn’t easy. How Does a Video go Viral?

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A Shortish History of Online Video

Vidyard

Television changed that. Many wrote TV off as a fad, but soon, nearly every home in North America had a television: rabbit-ears pointed in all directions, picking up everything from news broadcasts to sporting events. On-demand television was an exciting idea as early as the 1970s. The Short But Exciting Rise of Flash.