ViewPoint

article thumbnail

PowerViews with Trip Kucera: Best Practices & Surprising Trends

ViewPoint

Alignment now is particularly important given the new buyer’s journey and what Aberdeen calls “the hidden sales cycle,” or the hidden influences of social media, blogs, forums, and direct peer connections that happen at a hyper scale on LinkedIn, Facebook and Twitter. Those need to be compartmentalized.

Trends 120
article thumbnail

What I learned at Dreamforce 2011

ViewPoint

” Benioff quoted Facebook founder, Mark Zuckerberg by saying, “The way to delight customers is knowing who they are and what they like.” ” Benioff asked the question, “Why should I know more about strangers on Facebook than my own employees? That inspired us to create Salesforce Chatter.

Jigsaw 120