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Big Takeaways From Eloqua Experience 2013

SnapApp

Three days at Eloqua Experience 2013 demonstrated the importance of asking questions, the need for content marketing, and Eloqua’s expanding app cloud. Eloqua Experience 2013 in San Fran was a blast! We’re hearing that marketers simply don’t have the bandwidth to dedicate five hours per week to content creation.

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Differences & Benefits of the Different Video Hosting Options Out There

SmartBug Media

YouTube provides unlimited bandwidth and file size, although you can only upload videos that are shorter than 15 minutes (unless you’re a partner). Pro: $100/month with all the features of the basic plan, advanced analytics, lead generation tools, marketing integration, and space for 1,000 videos.

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Eloqua, TopRank, Demandbase and More – OMS Minneapolis Wrapup

Webbiquity

Steve Woods , Eloqua. Steve is one of the most brilliant marketing strategists I know, and co-author of a new book, Revenue Engine. Kim Albee is the fascinating, high energy leader of Genoo , a marketing automation system for small to midsize companies. Kim Albee , Genoo. In social media, be a voice not an echo.

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The Best Video Hosting for Business: Compare Your Options

Vidyard

You can’t upload it directly to your website—that’d devour bandwidth and slow the site down. If you’re in sales or marketing, your primary concern will probably be around integrations. Does it work with your customer relationship management (CRM) or marketing automation platform (MAP)? So what do you do?

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B2B Lead Management Market Heats Up

Online Marketing Institute

Many of the marketing automation companies have added some fairly sophisticated analytics to monitor prospect’s online behavior and help marketers qualify and score them based on Web site visits, registrations, and downloads. My point: B2B marketers are looking elsewhere for help generating demand.