Remove Bandwidth Remove Direct Marketing Remove Eloqua Remove Marketing Automation
article thumbnail

Eloqua, TopRank, Demandbase and More – OMS Minneapolis Wrapup

Webbiquity

Steve Woods , Eloqua. Steve is one of the most brilliant marketing strategists I know, and co-author of a new book, Revenue Engine. QR codes marry social media with traditional direct marketing. With marketing moving online, everything is measurable now. Kim Albee , Genoo. In social media, be a voice not an echo.

article thumbnail

B2B Lead Management Market Heats Up

Online Marketing Institute

Many of the marketing automation companies have added some fairly sophisticated analytics to monitor prospect’s online behavior and help marketers qualify and score them based on Web site visits, registrations, and downloads. My point: B2B marketers are looking elsewhere for help generating demand.