B2B social media lessons from Steven Slater and Mark Hurd
Chris Koch
AUGUST 13, 2010
As a researcher, I know that that is a pretty respectable survey sample. The trajectory of Slater’s postings look a lot like the things that customers say about our complex B2B products and services, which have a much longer arc of relationship than B2C. Our customers aren’t going to do a United breaks guitars on us.
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