B2B Marketing Traction

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2015 B2B Content Marketing Survey – 3 Takeaways You Need to Know

B2B Marketing Traction

There’s a big difference between what B2B marketers are using in their marketing programs and what is effective. The survey results showed that B2B marketers still use tactics that are not that effective. What does this mean for B2B marketers? In-person is the number 1 most effective B2B marketing tactic.

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30 Creative Ideas for Your B2B Video Marketing

B2B Marketing Traction

But what about video for your business-to-business (B2B) products or services? Here are 30 creative ideas for your B2B video marketing. You can even record the customer’s question over Skype or at their company and add it to your video. You can take the video or ask to interview them by Skype.

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How We Know Users Are in Charge of Technology

B2B Marketing Traction

Now we have Twitter and Facebook , Google and YouTube , Skype and Yahoo , PhotoShop and iTunes. Acronyms so bewildering that even the strongest in the user community were cowed and didn’t dare ask what they meant. We had MIPS and ANSI , GUI and ODBC , LAN and ASCII , BIOS and DOS. Now it’s all fun. The users are in charge.

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