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Report: Marketing and Sales Professionals to Team Up, Clean Up Data

KoMarketing Associates

In addition, this may become the key to more accurate data and analytics. About 53% believe that insights into B2B customers will become clearer by focusing on data integrity as well, such as data hygiene, cleanliness and robustness.

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How Good Content can Help Improve Database Health

The Point

Even while fewer than 30 percent of contacts on average actually change companies (your numbers may be higher depending on the industries you serve, or even target geographies), one thing is certain: the data you have in your CRM database on an individual customer or prospect is likely to be outdated after a mere 12 months.

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Exploring the Best Cognism Alternatives: A Comprehensive Comparison of Features and Pricing

SalesIntel

Top 10 Cognism Alternatives In the realm of B2B data platforms, Cognism has emerged as a leading solution, offering businesses valuable insights and comprehensive data for sales and marketing activities. Main features: Conversation intelligence is now included Contacts and interactions are automatically synchronized to your CRM.