How Does Social Selling Tie Into B2B Marketing?
KoMarketing Associates
SEPTEMBER 7, 2017
Social media can give businesses a deeper look into contacts, so they are able to better gauge and anticipate what contacts are looking for a B2B product or service. That being said, not all B2B buyers are going to be active on LinkedIn (or Twitter). videos, white papers) to share can help get your content in front of more people.
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