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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

" For any B2B concern, blogging is sales. For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix. Bloggers are concerned that they can not handle the volume of work required. At least it is one link in the sales chain.

Blogger 40
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Best of 2009: SEO Tips, Part 1

Webbiquity

Build A Great B2B Search Engine Marketing Campaign by The Milwaukee SEO. B2B Marketers: Setting Expectations For Your SEO Campaign by Search Engine Land. Link buying isn’t supposed to help, but it does, and some large companies spend big bucks on this, which is difficult for smaller firms to compete with. Blogging helps.

SEO 100
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Top 5 Mistakes to Avoid on Your Company Blog

Online Marketing Institute

“But I found a huge separation between people reading my blog and those who were buying from me. “Some of our blog entries are the most visited pages on our site, and some of them are very high PageRank sites,&# says Head of Marketing Healy Jones. has a handy checklist entitled Top 5 Mistakes to Avoid on Your Company Blog.

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Best SEO Guides, Tips and Resources of 2010

Webbiquity

Ranking well in organic search results becomes more imperative every day, particularly in the B2B world. According to recent research , 9 out of 10 B2B buyers say that when they’re ready to buy, they’ll find you. 93% of these decision makers use search to begin the buying process. SEO vs. PPC stats, and the ROI of SEO.

SEO 100