Online Marketing Institute

NOVEMBER 2, 2010

Theres a never-ending dialogue about the difference between B2B and B2C marketing. But one thing does seem annoyingly true of B2B marketing departments compared to their consumer peers: B2B departments dont learn. Maybe the long sales cycle in many B2B markets is the culprit. Theyre missing out on a hugely powerful asset.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best of B2B Marketing for September 2010. Great stuff in the B2B Marketing world in September. Savvy B2B Marketing , September 1, 2010 The other week I had a post on the Content Marketing Institute about how to develop an editorial calendar for content marketing. B2B Voices , September 1, 2010 Image via CrunchBase.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Hubspot

SEPTEMBER 13, 2012

B2B: Abbreviation for business-to-business. business-to-business: hyphenated (abbreviation: B2B). Two words when used as a verb (usually refers to the social network Foursquare). Facebook: Capitalize. Facebook Page: Capitalize (Exception: lowercase when saying “pages on Facebook”).

RSS 28

RSS Wiki Clickthrough Social Networks 28

Webbiquity

MARCH 4, 2014

Companies that have these three elements in place can create critical new brand assets (such as content from customers or insights from their feedback), open up new channels for interactions (Twitter-based customer service, Facebook news feeds), and completely reposition a brand through the way its employees interact with customers or other parties.”

Guidelines 100

Guidelines Enterprise Management Wiki Social Media 100