article thumbnail

Anything Goes Marketing is Attracting Attention

Anything Goes Marketing

Bulldog Solutions has quoted me recently on their BullBlog from my post on using video with email : ``Anticipating concerns about the complexity of video, blogger Chad Horenfeldt of Eloqua notes, "If a three-year-oldcan play Guitar Hero and have it posted to YouTube, your marketing team can handle this." Thanks BtoB Magazine!

article thumbnail

Numeric Scoring: The Key To Lead Management Success

Online Marketing Institute

With these changes, I see Eloqua – like many of the other firms I mentioned in my prior post – moving the B2B marketing conversation ahead in an important direction. Posted by Laura Ramos at 12:26 PM in B2B Marketing , Lauras Posts , Marketing Measurement | Permalink Digg This | Save to del.icio.us