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4 Content Strategies for B2B Corporate Blogging

Online Marketing Institute

Real-Time Activity Stream 4 Content Strategies for B2B Corporate Blogging Derek Edmond | Apr 1, 2011 | 0 Comments No matter how much planning and goal setting goes into a B2B corporate blog, the writing and content ultimately is what will make a blog successful. This article focuses on the writing component.

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5 Steps for Crafting an Effective B2B SEO Blogging Strategy

Online Marketing Institute

Real-Time Activity Stream 5 Steps for Crafting an Effective B2B SEO Blogging Strategy Derek Edmond | Mar 4, 2011 | 0 Comments Search engine marketers frequently recommend blogging as a tactic for achieving search engine optimization ( SEO ) goals. The Argument for B2B Blogging Some may argue blogging is a " dying initiative. "

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B2B Social Media Marketing -- Does It Work?

Online Marketing Institute

| Log in now ClickZ Interactive Marketing Events Search Engine Watch Search Marketing Conferences Subscribe to Newsletter Subscribe to RSS Feeds Free Webcasts Members Area Forums Advertise You are here: SEW Home › Experts › Social Media Marketing › B2B Social Media Marketing -- Does It Work?

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another. In the beginning (for us), and when I start up a new blogger (this morning), this question comes up very early in the discussion. " For any B2B concern, blogging is sales.

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Why Host a Blog on Your Corporate Website?

Online Marketing Institute

Unless they’re mentioned in the news, do they really have interesting content that you – as a blogger/journalist - would want to link to? Links Let’s be real. Who would really want to link to a corporate website? What do people like to link to? White papers? Case studies? Informative how-to blog posts?

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21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity

Social media management, even for SMB organizations, takes a full-time salary worth of work. Can social media help shorten b2b sales cycles? ” Why B2B Marketers Still Don’t Get Social Media–And 7 Steps For Fixing That by Fast Company. Reporting that “while B2B social media spending increased 9.6%

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21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity

Social media management, even for SMB organizations, takes a full-time salary worth of work. Can social media help shorten b2b sales cycles? ” Why B2B Marketers Still Don’t Get Social Media–And 7 Steps For Fixing That by Fast Company. Reporting that “while B2B social media spending increased 9.6%