Online Marketing Institute

JUNE 30, 2009

My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another. In the beginning (for us), and when I start up a new blogger (this morning), this question comes up very early in the discussion. " For any B2B concern, blogging is sales.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Online Marketing Institute

APRIL 4, 2011

Real-Time Activity Stream 5 Steps for Crafting an Effective B2B SEO Blogging Strategy Derek Edmond | Mar 4, 2011 | 0 Comments Search engine marketers frequently recommend blogging as a tactic for achieving search engine optimization ( SEO ) goals. The Argument for B2B Blogging Some may argue blogging is a " dying initiative. "

SEO 40

SEO SEM Effectiveness Enterprise Management 40

markempa

FEBRUARY 3, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation Leads Lead Marketing Qualified Leads 120

Online Marketing Institute

DECEMBER 23, 2010

| Log in now ClickZ Interactive Marketing Events Search Engine Watch Search Marketing Conferences Subscribe to Newsletter Subscribe to RSS Feeds Free Webcasts Members Area Forums Advertise You are here: SEW Home › Experts › Social Media Marketing › B2B Social Media Marketing -- Does It Work?

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

markempa

MARCH 27, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Bloggers over-hype RSS.

RSS 120

RSS Salesforce.com Lead Generation Sales Leads 120

Anything Goes Marketing

MARCH 9, 2008

As we move into a new week there are some interesting trends and technology enhancements that will start to change the way that B2B companies use email. This approach works for the average blogger but companies need better tools. For those that are thinking "email is email - how can it change?", keep reading.

RSS 100

RSS Email Marketing Trends Planning 100

Webbiquity

NOVEMBER 20, 2023

OptinMonster OptinMonster is the best lead generation software for marketing agencies, bloggers, eCommerce websites, and all small businesses. Webinar and Webcasting Tools EasyWebinar EasyWebinar’s comprehensive platform is tailor-made for marketers to seamlessly manage every facet of their virtual events from a single hub.

Enterprise Management 200

Enterprise Management Marketing Management Budget Programs Software 200

Webbiquity

OCTOBER 6, 2020

The team at Designhill recently brought together five search engine optimization (SEO) experts (well, at least four plus me :-)) for a one hour, deep dive webcast into the most pressing SEO issues of today. You can find the full webcast replay here. Never even contact a webmaster or blogger asking if you can buy a link.

SEO 210

SEO Webcast Budget Programs High Quality Lead 210

WebMarketCentral

JULY 14, 2008

The slowdown across some sectors of the economy is forcing B2B marketers to pull back on spending, yet continue to produce great results (or else). This research is excellent for finding new sites for PR, direct advertising buys or blogger outreach. For example, Red Hat software has provided no-registration-required webcasts.

Enterprise Management 20

Enterprise Management Work Management Marketing Management B2B Marketing 20

Adobe Experience Cloud Blog

FEBRUARY 6, 2012

A minimum of two years social media experience with B2B organizations. An established track record of developing successful working relationships with bloggers and other social press. How to Hire an Awesome Inbound Marketing Manager was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link].

Inbound Marketing 48

Inbound Marketing Work Management Marketing Management Planning 48

Anything Goes Marketing

NOVEMBER 16, 2008

With an RSS feed, you can promote in your email footers and it can be re-used by other bloggers and companies. youtube landing pages enewsletter RSS webinars / webcasts Google. Tags: B2B email marketing lead nurturing lead generation blogging lead qualification closed loop Web 2.0. Reuse your live presentations.

Lead Ranking 100

Lead Ranking Top of Funnel RSS Lead Nurturing 100

Online Marketing Institute

OCTOBER 29, 2010

The B2B Social Media Marketing Series is supported by IDG Enterprise. Business-to-business (B2B) social media is a different animal. That doesn’t mean social media doesn’t have a place in the B2B world, though. But what about the use of social media between businesses?

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Online Marketing Institute

NOVEMBER 8, 2010

The B2B Social Media Marketing Series is supported by IDG Enterprise. Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Let us know how your brand uses social media for B2B marketing in the comments below.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

WebMarketCentral

AUGUST 1, 2007

Getting mentioned by relevant and influential bloggers is one of the most productive means of viral promotion (and free, other than the outreach effort). Independent bloggers don't want to be corporate shills, but they do love to write about cool stuff. are the most effective means of spreading viral content.

Viral Marketing 20

Viral Marketing Lead Generation Promotion Web 2.0 20

WebMarketCentral

JULY 16, 2007

White paper syndicator ITtoolbox recently completed a study of buying influences in B2B IT purchasing decisions. hours) or vendor-produced content (websites, webcasts, white papers, etc. - Again, you can download the full study here and also check out a podcast with survey author George Krautzel and blogger extraordinaire Paul Dunay.

Social Media 20

Social Media Peer-to-peer Media Wiki 20

Online Marketing Institute

JANUARY 4, 2011

Unless they’re mentioned in the news, do they really have interesting content that you – as a blogger/journalist - would want to link to? Links Let’s be real. Who would really want to link to a corporate website? What do people like to link to? White papers? Case studies? Informative how-to blog posts?

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Content Marketing Institute

MAY 11, 2018

Even successful, established brands must start at the ground floor to build a B2B influencer marketing program – the same as an agile, scrappy startup. She offers the lessons learned along the way to help B2B brands create influencer marketing programs: Set a clear goal. Choose the right influencers to meet that goal.

Enterprise Management 103

Enterprise Management Work Management Marketing Management Software 103

Envy

FEBRUARY 16, 2022

The site also offers webcasts and virtual events, as well as news and opinion. There are a wide variety of features to be found on its pages; in addition to the more usual news and opinions, there is a security bloggers network and a cartoon and humor section. Post frequency: Daily. Security Boulevard. Twitter: @securityblvd.

Resources 118

Resources Work Management Paid Search Agency B2B Marketing 118

Webbiquity

FEBRUARY 21, 2012

Webinars / webcasts. Of course, in the B2B realm, your content should be targeted at addressing a specific question or concern of a specific type of buyer at a specific stage of the buying cycle (e.g. Identify the top blogs in any segment using AllTop , then note who those bloggers include in their blogrolls. Case studies.

Social Media 100

Social Media Top of Funnel Social Marketing B2B Marketing 100

Markempa

APRIL 30, 2019

Use online alerts to the main phrases in your industry to find content from bloggers and industry publications that are vendor agnostic and can share with your lead nurturing audience through a short synopsis and a link. The post Lead Nurturing: 5 Useful Tactics to Get More Opportunities appeared first on B2B Lead Blog.

Lead Nurturing 70

Lead Nurturing Sales Qualified Leads Top of Funnel Lead Scoring 70

Webbiquity

OCTOBER 16, 2012

Earnest B2B ). B2C companies who blog regularly see an 88% increase in median monthly leads and B2B companies who blog see a 67% increase in leads. ( V3 Integrated Marketing ). The two most popular blogging platforms are WordPress (used for 43% of all blogs) and Blogger (35%). Earnest B2B ). Earnest B2B ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Webbiquity

APRIL 18, 2012

As you’ve no doubt read in many places before, content is one of the core elements of B2B social media marketing success. Content Marketing Strategy for B2B Software Vendors: Starring the ‘New’ White Paper by Highly Competitive – Software Industry Insights. Content is king. But producing content is expensive.

Top of Funnel 100

Top of Funnel Tactics Content Marketing Tips 100

markempa

JUNE 7, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation Marketing Budget B2B Sales Generation 120

Convince & Convert

MARCH 15, 2012

Eric : You and I did a great webcast this week about niche networks , and three or four years ago, Twitter was a niche network. our bloggers and say, “We’re going to be your blog buddy. into that, it was all about the blogger education, how we were. one of our key bloggers to start with. We’re.

Enterprise Management 118

Enterprise Management Work Management Marketing Management Software 118

Online Marketing Institute

NOVEMBER 4, 2010

The B2B Social Media Marketing Series is supported by IDG Enterprise. Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Let us know how your brand uses social media for B2B marketing in the comments below.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Online Marketing Institute

NOVEMBER 2, 2010

The B2B Social Media Marketing Series is supported by IDG Enterprise. Business-to-business (B2B) social media is a different animal. That doesn’t mean social media doesn’t have a place in the B2B world, though. But what about the use of social media between businesses?

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Content4Demand

MAY 2, 2019

You may be relieved to learn that refreshing your “old” blog posts is more than a crutch for lazy bloggers – it’s actually a smart strategy to earn you higher rankings and deliver a better user experience. B2B Marketers Look to Modernize Webinar Experiences by Promoting Two-Way Engagement. 3 Best Ways to Optimize Your B2B Sales Funnel.

Top of Funnel 53

Top of Funnel Webinar Metrics Digital Marketing Funnels Content 53

Webbiquity

OCTOBER 8, 2013

Guest blogger James Barnett offers helpful tips for using Facebook, Twitter, Pinterest and blogging to run PR campaigns at live events, for example, on Twitter: “Use hash tags (#) to stay on topic with trends and create a buzzword around your brand. .” Can social media help shorten b2b sales cycles?

Social Media 100

Social Media Marketing Budget Social Marketing Budget Programs 100

Webbiquity

OCTOBER 8, 2013

Guest blogger James Barnett offers helpful tips for using Facebook, Twitter, Pinterest and blogging to run PR campaigns at live events, for example, on Twitter: “Use hash tags (#) to stay on topic with trends and create a buzzword around your brand. .” Can social media help shorten b2b sales cycles?

Social Media 100

Social Media Marketing Budget Social Marketing Budget Programs 100

Anything Goes Marketing

OCTOBER 29, 2006

You can do any one of the following things (and some of my own): Send a special offer for new subscribers Send a request for additional contact information for a mail-in offer Ask for additional lead qualification questions - eg: age, sex, purchase time frame, annual revenue (depends on whether it's B2B or B2C).

Opt-in 100

Opt-in ROI Opt-out RSS 100

WebMarketCentral

SEPTEMBER 14, 2009

16 Essential PC Applications for Bloggers by Problogger Frequent Best-of contributor Darren Rowse reviews essential blogging tools including SnagIt for capturing screen images, Digsby for consolidating social networking chat with a single tool, Camtasia Studio for screen recording, PeaZip for file archiving and unzipping, and a dozen others.

Tools 20

Tools Best Practices Web 2.0 Adwords 20