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B2B Marketing Stats for 2022 and Beyond

BOP Design

We may not have all the answers, but we’ve done some research, called on some great sources, and compiled a list of B2B marketing stats for 2022 and beyond. If you need to convince your C-suite or manager to set aside money, time, or other resources for your B2B marketing efforts, these stats should help. WebFX: [link].

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38 Handy Stats to Prove the Value of Personas

Cintell

Without personas, organizations waste $ on irrelevant content: On average, 60-70% of b-to-b content goes unused, representing hundreds of thousands if not millions of dollars wasted (SiriusDecisions). Putting personas to work: Companies who meet or exceed revenue goals are 2.4X Understanding B2B Buyers Benchmark Study, Cintell ).

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Social Pros 6 – Instagram Lessons from a Giant B2B Company

Convince & Convert

Read on for insights from Jonathan, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: are we unfriending each other more than ever?). I’m B-to-B. Jay: Tell us, good sir, if we have a social media stat of the week. Listen Now. I make ball bearings. ” Bull!

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Lessons Learned: Crowdsourcing the Best of Mastering Lead Management

Adobe Experience Cloud Blog

The first session, Keeping Your Strategy in Lockstep with the Changing B-to-B Buyer , was presented by Carlos Hidalgo, President of The Annuitas Group. shannan0 : More than 50% of marketing teams can’t track sales stats. . Buyers want a 1-1 relationship. . imamike : The hunter has become the hunted. ardath421 : Only 12.5%

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Getting Started with Website Personalization: 3 Things You Need to Know

Bound360

James Carbary: Welcome back to the B to B Growth Show. Amy Larsen: We’ve certainly heard all the stats about conversation rates and we were trying to drive those up; so that was how we started in that path. LISTEN TO EPISODE. Transcript. We are here today with Amy Larsen. Amy, how you doing today? How are you?

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Six great blogs for B2B Marketers

Biznology

We’ve all heard the stats about blog proliferation. B2B Marketing Content Marketing B-to-B marketing B2B Lead Roundtable B2B marketing Brian Carroll linkedin Matt Heinz PointClear' In our fast-changing marketing world, a smart B2B practitioner keeps up to date by learning from thought leaders. What are your favorites?

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Joe Apfelbaum: Building a Long-Term Relationship with Your B2B Customers

B2B Digital Marketer

I’m sure you’ll probably load and are unload a few of those honest, but I want to make sure that we’re really getting an understanding or at least listeners are of your background, your experience and how you fit into B to B digital marketing. Joe Apfelbaum ( 00:49 ): Yeah.