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The Recession is Here - Time to Become an Eco-Marketer

Anything Goes Marketing

During my research, I stumbled upon a great article by the Canadian Marketing Blog called " 2009 B-to-B Demand Creation Trends " eh (Canadian joke). It's here where I came across the term eco-marketer and I wanted to build on the excellent analysis that they have already provided.

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Business Value of Social Networking

Industrial Marketing Today

But like many b-to-b marketers, I’m not sure how it has impacted my business. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

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Understanding the New Roles in Marketing

Hubspot

Inbound marketing strategists must have a comprehensive mix of skills including search engine optimization, content strategy, and content mapping against a lead's decision-making process. Lead Nurturing Specialist. And research shows that personalized marketing leads to more customer conversions than generalized communications.

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Blogs are Becoming the New Front Door for Prospects: Is Yours Open?

Online Marketing Institute

Don Power - Marketing Consultant | Social Media Manager | Video Producer Says: July 30th, 2010 at 2:03 pm It is amazing how effective logas are in driving traffic to your main site. " Jon Miller, Marketo Learn More Recent Comments Kirk Taylor : That’s great advice for anyone writing a blog.

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64 B2B Marketing Tools and Resources

Adobe Experience Cloud Blog

Lead Nurturing: Triggered Emails, Newsletters and Webinars (blog post). How To Use Thought Leadership To Build Brands and Nurture Leads (blog post). Lead Nurturing With Brian Carroll (blog post). The YouTube Approach to Lead Nurturing (blog post). Four Lead Scoring Tools and Resources. blog post).