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Push versus Pull Marketing: In B2B, You Need Both

Biznology

Marketo promotes it. This can be in the form of blogging, downloadable white papers, videos, infographics, and others. Speaking engagements, whether online or in person, where your expertise is on vivid display. Outbound is bad,” she said. Well, I guess her feeling is understandable. Inbound marketing is all the rage today.

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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

9 Indispensable B2B Social Media White Papers - Social Media B2B , November 2, 2010 White papers and eBooks can be helpful resources when they’re well-prepared and provide usable information. Below are a list of 9 B2B white papers that have useful information for B2B social media marketers. Web users spent an average of 4.6