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28 Tweetable Moments from Sirius Decisions Summit #SDS12

Marketing Insider Group

And as usual, I used Twitter as my preferred note-taking device. Sales and Marketing Alignment Still # 1 Issue: Sirius Decision mentioned that sales and marketing alignment is still the # 1 issue for us, but the Twitter traffic replied: “just get it done.” Cheesy line? Ok, I’ll stop.). BrennerMichael.

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The End of Marketing as We Know It: Overcoming Buyer Challenges with Interactive Smart Content

The ROI Guy

The past decade has seen an exciting and dramatic increase in new digital marketing channels including Twitter, Facebook, e-mail, search engines, webinars, virtual trade shows and more. During these early phases, buyers are most looking for diagnostic advice and consultative ideas.

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Paul Slack: B2B Digital Marketing Has Never Been Easier

B2B Digital Marketer

Nobody was focusing on, especially in the B to B space, the, the marketing side. And so I guess the, the, the summer to summarize this topic, you know, buying awareness for B to B and super targeted awareness has never been easier than it is right now. How do you, how do you get that customer across the finish line?

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Tom Pisello: The ROI Guy: Do White Papers Still Engage? They do if.

The ROI Guy

Based on responses to profile questions on industry, location, size, stage in buying cycle, role / job function, goals and opportunities, the white paper is personalized to analyze the buyer needs and present relevant and personalized results. Powered by Blogger.