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The End of Marketing as We Know It: Overcoming Buyer Challenges with Interactive Smart Content

The ROI Guy

The past decade has seen an exciting and dramatic increase in new digital marketing channels including Twitter, Facebook, e-mail, search engines, webinars, virtual trade shows and more. email pitches per week, up 32 percent from 2006 according to sales and marketing research firm SiriusDecisions.

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Paul Slack: B2B Digital Marketing Has Never Been Easier

B2B Digital Marketer

I knew internet marketing, but really what was amazing, Jim then, uh, everything was so transactional. Nobody was focusing on, especially in the B to B space, the, the marketing side. Every, all the focus on the internet was, Hey, how to make a sale, how to get somebody’s credit card information.