MLT Creative

JANUARY 18, 2012

In most cases it makes sense for our clients to be blogging, providing white papers, case studies, video and other content that will be helpful to their customers and prospects. Create a clear, consistent identity for those who will be representing your business, and approach social media first as a good listeners.

Social Media 40

Social Media Advertising Agencies Social Marketing B2B Marketing 40

MLT Creative

OCTOBER 28, 2010

MichaelGass Michael Gass is a gas, and his tweets and blog provide new-business fuel for agencies. A blogger, B2B marketing consultant and social media pro. dgtlpapercuts Jeffrey Cohen bleeds B2B, and I learn a lot from his tweets and his blog on B2B social media. He shares an amazing amount of helpful content. KentHuffman.

Twitter 40

Twitter Advertising Agencies B2B Marketing B to B 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. In a business context, however, tribes have barely been a factor. Will Traditional, Social Media Blend? wasn’t disappointed.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

report from McKinsey on tech-enabled business trends to watch and thought it was important enough to summarize for our community. And it’s become an imperative point of presence for businesses (or has it ?). Now’s the perfect time to talk about the studying you have to do as a case study copywriter.

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40