ClearVoice

APRIL 23, 2020

If your client has taken the time to investigate the psychographics of your target audience, allow these personalized insights to further inform your writing to connect with readers’ attitudes, values, lifestyle and interests, not just demographic stats. People who offer an opinion. Case studies. Buyer personas.

Tips 106

Tips Buyer Personas Case Studies Psychographics 106

Integrated B2B

MAY 19, 2016

Over the last several months, I’ve conducted extensive research into understanding their opinions. I conducted a formal qualitative study based on confidential in-depth interviews. This involved interviewing CEOs and CMOs, as I wanted to get the perspectives from both sides of the table. Research strategy.

B2B Marketing 40

B2B Marketing Paid Search Agency Planning Allocation 40

Integrated B2B

MAY 19, 2016

Over the last several months, I’ve conducted extensive research into understanding their opinions. I conducted a formal qualitative study based on confidential in-depth interviews. This involved interviewing CEOs and CMOs, as I wanted to get the perspectives from both sides of the table. Research strategy.

B2B Marketing 40

B2B Marketing Paid Search Agency Planning Allocation 40

Heinz Marketing

JULY 5, 2021

And even if you have a marketing team, you’ll have some people that have no experience in marketing ops, little experience with a Salesforce or even Excel skills, in some cases, others that have a lot. And I’ve studied a lot, just background of my job, I’ve studied a lot about engagement. What about you?

B2B Thought Leadership 115

B2B Thought Leadership Training Thought Leadership Peer-to-peer 115

Marketing Insider Group

SEPTEMBER 30, 2010

She also recapped a CMO Council study: Sales and marketing—according to the report, which surveyed 506 sales, marketing and channel management professionals online—were more “antagonistic than synergistic” and there was “mistrust, misunderstanding of function, and a lack of alignment and singularity of purpose. that marketing produces.

Sales Management 100

Sales Management Top of Funnel Planning Paid Search Agency 100

SnapApp

DECEMBER 22, 2016

From best practices and innovations, to sender reputation and privacy, this blog offers a plethora of helpful articles and studies for all your email marketing questions. Tactics, strategies, thoughts and opinions. In-depth guides, case studies, tutorials, interviews and the latest industry insights make this a top SEO pick.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48