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The B2B marketing ironies of our time

Biznology

Hubspot preaches inbound marketing as a mantra, right? Turns out Hubspot’s own growth as a software company has been driven via cold calling through an inside sales team. Even Hubspot realizes that you can’t get all the B2B business you deserve using inbound marketing alone. Or tell me to shut up and talk about something else.

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8 Great LinkedIn Groups for B2B Marketers

KoMarketing Associates

Why it’s great: The Inbound Marketers group is run by a team of HubSpot members providing guidance on tactics, tips, and best practices around all facets of inbound marketing. B2B Technology Marketing Community. BtoB Marketing. Final Thoughts.

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Sales Pipeline Radio, Episode 145: Q&A with Anil Kaul @anil_kaul

Heinz Marketing

Every week we are featuring some of the best and brightest minds in sales and marketing, especially in B to B. In marketing, the data is so, so important, but back in 1995, especially in B to B, not something that was thought of a lot. That article on dynamic sales playbooks were definitely worth reading.

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Best B2B Marketing and Sales Strategy Guides and Insights of 2011

Webbiquity

Find out here in some of the best blog posts and articles of the past year offering strategic guidance and insights for B2B marketing and sales executives. Five Ways B-to-B Marketers Need to Change Their Game by Biznology. B2B Marketing Trends, Tips and Strategies. 101 awesome marketing quotes; A presentation by Thewebcitizen.

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Sales Pipeline Radio, Episode 187: Q & A with Bethany Fagan @bchrisman11

Heinz Marketing

So I got a buddy who also went to West Virginia, and he never told me about them, but then I was reading an article a couple years ago about pepperoni rolls, and I mentioned it to him and he’s like, how did you like, cause it’s not necessarily something you see a lot around the country. Matt: Yeah. Matt: Yeah, no.

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

50 Killer Free Social Media Icon Sets - Hubspot , September 10, 2010 Social media is an incredibly effective tool for sharing content, boosting popularity, improving search engine optimization, and getting found on the internet. They grab readers’ attention and lure them into reading entire articles. or spread all over the globe.

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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Published by Hubspot, May 2010. The 9 Worst Ways to Use LinkedIn for Business - Hubspot , November 3, 2010 LinkedIn is a powerful social network to connect with industry professionals, especially for B2B. Below are a list of 9 B2B white papers that have useful information for B2B social media marketers. Lack of talent.