Digital B2B Marketing

OCTOBER 4, 2011

Taking the time to dive into a whitepaper or watch a webcast imposes a major time requirement. Please share your experience or view below or with me on Twitter ( @wittlake ). I am a digital and B2B marketer with a background in online media and analytics. If you represent a DSP and want to prove me wrong, let’s discuss.

Demand Generation 100

Demand Generation Demand Buy Generation 100

Digital B2B Marketing

SEPTEMBER 22, 2011

Links to a webcast and white paper on the same topic do not give your audience two different paths, only two different formats. Share your view on this approach below or with me on Twitter ( @wittlake ). I am a digital and B2B marketer with a background in online media and analytics. Make Choices Specific and Different.

Planning 100

Planning Content Marketing Webcast Content 100

Digital B2B Marketing

JUNE 16, 2011

Getting participation on a webcast or a passing a grade on your website feedback survey isn’t nearly enough. Share your perspective in the comments below or with me on Twitter. I am a digital and B2B marketer with a background in online media and analytics. You must put your audience’s needs first.

Webcast 100

Webcast Demand Generation Agencies Demand Generation Mobile Advertising 100