Biznology

MARCH 15, 2016

However, if you look up the definition of influencer marketing, you won’t see any actually human people, you’ll just see verticals, demographics, psychographics, sociographics, universes, KPIs , and the like.

Blogger 80

Blogger Work Management Burn Rate PR 80

Valasys

FEBRUARY 4, 2020

BERT is a bi-directional, pre-trained unsupervised natural language processing (NLP) model that looks into words before & after entities & context pre-trained on Wikipedia to provide a better understanding of semantic. The mere utilization of data relevant to the prospects’ industry can help in optimizing B2B personalization.

Marketing AI 59

Marketing AI Lead Ranking Lead Scoring Personalization 59

Kapost

JANUARY 6, 2017

Companies like 6Sense, Everstring, Mintigo, and Infer specialize in Predictive Analytics and identifying Ideal Customers. Personas aim to get at specific psychographic motivations of your target buyers. According to Wikipedia , 80-90% of all data is unstructured. Create ideal and non-ideal customer profiles. They are very cool.

Ideal Customer Profiles 95

Ideal Customer Profiles Enterprise Management Marketing Automation Services Work Management 95

Valasys

JULY 15, 2019

The modern digitized B2B businesses rely on hyper-targeted campaigns which are based on the research derived from the omnichannel data of prospects, including their demographic, technographic, firmographic, psychographic, “fit-data” as well as data from their past researching behaviors & buying habits.

Landing Pages 56

Landing Pages Optimization Practices Marketing AI 56

Directive Agency

MAY 9, 2017

Reporting on analytics. Now it’s time to document the firmographics of your target market and build personas and psychographics of your audience for the entire organization. Reviewed number of organic landing pages in Google Analytics. Checked on analytics for mobile site. AdWords and analytics are properly linked.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

Hubspot

MARCH 21, 2018

Last Friday night, Facebook published an official statement saying it had banned Cambridge Analytica: a data analytics firm that creates psychographic models to help clients shape messaging to influence the decisions of consumers and, potentially, voters. The source of this information: Wikipedia.

Facebook 72

Facebook Wikipedia Paid Search Agency Psychographics 72