ClearVoice

JULY 7, 2023

Learn how to leverage data and analytics to shape and optimize your buyer’s journey. The Importance of Data and Analytics in the Buyer’s Journey Developing a content strategy to align with your buyer’s journey can help you collect valuable data about your website visitors.

Optimization 52

Optimization Conversion Rate Segmentation Digital Marketing Funnels 52

Valasys

AUGUST 12, 2019

Market segmentation & targeting is one of the most important aspects of an Account-Based marketing plan. The targeting is often done based on diverse audience-segments being generated by using the demographic , firmographic, technographic, psychographic & the “fit-data” of the prospects. Figuring Out the Target Audience: .

Account Based Marketing 40

Account Based Marketing Sales Qualified Leads Top of Funnel Marketing AI 40

DemandBase

JUNE 16, 2020

Demandbase has created proprietary technology around IP identification and intent, with an AI and machine learning foundation that drives the rest of our platform – with a particular emphasis on account-based advertising and website personalization. This combination will be a game changer for both customers and the market.

DemandBase 97

DemandBase Account Based Marketing Enterprise Management Marketing Automation Services 97

Terminus

DECEMBER 9, 2020

This digital shift has catalyzed technological advances that are helping B2B marketers engage with buyers more effectively through online channels such as display advertising, chatbots, sales engagement tools, and website personalization. This shift is a result of the B2B buying process dramatically changing. – Demand Gen Report.

Account Based Marketing 55

Account Based Marketing ABM Marketing Budget Top of Funnel 55

Single Grain

FEBRUARY 12, 2020

Timing of marketing communication: AI-based tools take advantage of predictive analytics to define the best times to engage specific customers. Improving content performance: By sharing personalized content based on customer preferences and interests, businesses can get more reads, views and conversions. out of 5.”. Pretty good, huh?

Marketing Automation Services 98

Marketing Automation Services Work Management Marketing Management Marketing AI 98

Single Grain

NOVEMBER 11, 2019

Personalization. Dive Deeper: The Complete Guide to Getting Started With Website Personalization. How AI Is Shaping the Future of Content Marketing and Personalization. Dive Deeper: How to Design the UX of a Website or App to Increase Conversions. Marketers can hyper-personalize their email campaigns with ease.

Marketing AI 76

Marketing AI Marketing Automation Services Work Management Paid Search Agency 76