Analytics DemandBase Lead Capture Sales Management 
NuSpark Consulting
JANUARY 12, 2012
Creating the proper conversion architecture is so critical to a company’s bottom-line, I wonder why more attention isn’t paid to this crucial element of funnel optimization. Measuring conversions and what to look for in your analytics. Let’s assume your average sale per customer is $5,000.
Online Marketing Institute
JULY 31, 2009
Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.)
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
SmartBug Media
NOVEMBER 21, 2022
Account-based marketing (ABM) requires you to use a multichannel approach and a wide array of marketing tactics to generate revenue, which means you'll also need multiple technologies to make it a success. Accuracy varies, even on the best of these platforms, so validation by your sales team is important. Predictive Analytics.
SmartBug Media
MARCH 10, 2020
Account-based marketing ( ABM ) requires you to use a multi-channel approach and a wide array of marketing tactics, which means you'll also need multiple technologies to make it a success. Flip the Funnel. Generally, the stages of the funnel look like this: Identify target accounts. Predictive Analytics. Sales Enablement.
WebMarketCentral
DECEMBER 8, 2008
lead automation management vendors. These services don't collect any information beyond what Google Analytics , WebTrends or other web analytics packages do. But if used by sales to make an immediate call ("Hi Bob, I noticed that someone from your office just visited our website. Was that you?
Expert insights. Personalized for you.
100 
Let's personalize your content