The 2020 Data Governance Guide for Beginners
Martech Advisor
DECEMBER 27, 2019
Not managing the data properly can cause process inefficiencies, data duplications, and can incur penalties for non-adherence to data regulatory compliances. There needs to be a method to collect, de-silo, process, and manage internal and external data, and this is where data governance comes in. What Is Data Governance?
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