Directive Agency

FEBRUARY 22, 2019

As marketers, there are a million and two initiatives we run at once, and it can get difficult to keep track of what is working and what the data is telling us. Enter database marketing. Let’s discuss what it is, and why it is the perfect strategy to incorporate into your next B2B pay-per-click (PPC) campaign. .

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

Biznology

NOVEMBER 8, 2012

The key principle of content marketing is that all these roles are interdependent for success. IBM also produces every kind of marketing and communications asset you can think of related to the event across the major channels: Paid: TV ads, print ads, banner ads, iPad mobile ads, paid search. I could tell you how that works.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

Industrial Marketing Today

AUGUST 26, 2011

Credibility is built over many years of performance in the field and not by the frequency of blog posts, number of Twitter followers or Facebook likes. Such a specific search will most likely be done using a parametric search application on a known vendor’s site or a vertical search engine like GlobalSpec and probably not on Google.

Inbound Marketing 60

Inbound Marketing Paid Search Agency Companies Ad Frequency 60

PureB2B

AUGUST 3, 2016

This transparent strategy was evident when Buffer published an article telling their audience that they were experiencing financial trouble and had to layoff some of their team. Blogging increases your digital presence so that you’re more visible on Google and other search engines like Bing and Yahoo. Boost Your SEO.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Online Marketing Institute

JULY 31, 2009

2) Online lead generation — provides or connects with email delivery, online advertising, search marketing adword tools, landing pages, registration/information capture, and offer testing. With new applications in the market, we continue to feel strongly that it is not just about capturing "Who" is Visiting.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40