Analytics CRM DemandBase Generation Traffic 
ClickZ
JUNE 15, 2020
Predictive analytics, which uses historical data, machine learning, and statistical algorithms to predict future outcomes, it’s particularly useful for campaign planning and optimization. CRM tools like HubSpot and Salesforce Einstein have AI features like predictive analytics and machine learning built in.
Online Marketing Institute
JULY 31, 2009
B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. I’m sure this post will generate its fair share of comments, outrage, and controversy.
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Circle Studio
NOVEMBER 8, 2018
Every aspect of marketing — from brand, experience design and demand generation, to content marketing, analytics and measurement — is affected by technology. Video marketing platforms such as Vimeo and Wistia allow marketers to easily embed HD quality videos on their website and track in-depth analytics that aren’t available elsewhere.
TrustRadius Marketing
MARCH 16, 2022
Software offering cloud-based lead generation or in-depth industry information will typically have a higher price range than tools focused on digital marketing, market research, or web analytics. 10 Free version Premium consulting and integration services Pricing transparency Demandbase Custom pricing provided upon request 9.2/10
TrustRadius Marketing
MAY 31, 2022
Detailed metrics are fed into dashboards and analytics platforms in real-time. Insights from web analytics and SEO software can show you details of how customers are interacting with your site and your brand. Competitor analysis tools can even show you how much traffic your rivals are generating, and what’s trending on social media.
WebMarketCentral
DECEMBER 8, 2008
These services don't collect any information beyond what Google Analytics , WebTrends or other web analytics packages do. They aren't so much "lead generation" as they are "lead extraction" services. The bottom line is, with pressure to generate more leads with flat budgets, these services are likely to get increased interest.
TrustRadius Marketing
MARCH 23, 2022
Software offering cloud-based lead generation or in-depth industry information will typically have a higher price range than tools focused on digital marketing, market research, or web analytics. 10 Free version Premium consulting and integration services Pricing transparency Demandbase Custom pricing provided upon request 9.2/10
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