Analytics Business Blogging Media Plans Statistics 
Industrial Marketing Today
AUGUST 3, 2010
To add a new twist to a thorny problem, I read a very interesting quote from Avinash Kaushik, the man who literally wrote the book on Web Analytics 2.0 , he said, “Engagement is not a metric, it’s an excuse.” You can read his entire blog post here. Let’s see how Google Analytics can help you do just that.
Industrial Marketing Today
JUNE 12, 2010
My web analytics indicate that not all visitors that land on the pricing page also click on Web design RFQ or Contact Us links. Measure the results and use the statistical evidence to determine whether to publish your prices on your website. Dale Underwood of B2B Conversions Now has a step-by-step procedure for this on his blog.
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Convince & Convert
MARCH 4, 2010
Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. Is anyone out there? Does anyone care?
Convince & Convert
MARCH 23, 2010
Jacob Morgan does a nice job with this, promoting his book, events, and other resources on the right side of his excellent blog. Pay attention to your statistics with regard to calls to actions. And many of us in the social media space are guilty of that particular sin. link] Adine Jay, This was timely and a great help for me.
Industrial Marketing Today
OCTOBER 26, 2009
You are excited until you see two key site statistics that burst your bubble. The above two web analytics are not mere statistics for your webmaster. You begin to see great results with hundreds of new visitors coming to your site everyday. They are: 1. They have a direct impact on your bottom line.
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