ViewPoint

MARCH 6, 2014

Companies try to dutifully engage with customers and prospects on all the main social channels, plus as many of the secondary ones as possible. Christopher Hosford is a frequent guest blogger for ViewPoint. By Christopher Hosford, editor-in-chief, HosfordGroup LLC.

Paid Content 120

Paid Content Social Media Customer Surveys Paid Search Agency 120

ViewPoint

FEBRUARY 2, 2011

Today's guest blogger, Ann Handley, is the Chief Content Officer of MarketingProfs and the co-author of the brand-new book, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business. Wiley, 2011). Follwer her on Twitter @marketingprofs. Why is that?

B2B Marketing 120

B2B Marketing Trends Marketing Management Planning 120

ViewPoint

MARCH 22, 2011

Today's guest blogger, Bob Thompson, is CEO of CustomerThink Corp. , an independent research and publishing firm focused on customer-centric business management, and Founder/Editor-in-Chief of CustomerThink.com , the world's largest community dedicated to customer-centric business. As I reported in my "Customer 2.0"

Lead Scoring 120

Lead Scoring Lead Ranking Work Management Marketing Management 120