Biznology

APRIL 18, 2018

This involves powerful analytics, tagging, content strategy, data science, and artificial intelligence (AI). You can have all the data analytics you need to understand what content to deliver to each user. It goes by many names, but perhaps the closest phrase that describes the practice is Search Engine Marketing (SEM).

Personalization 165

Personalization Top of Funnel Marketing AI SEM 165

Hubspot

JUNE 26, 2019

The lowest cost plan -- targeted to freelancers, startups, and small businesses -- includes SEMRush’s PPC, search engine optimization, and search engine marketing tools. These offer advanced reporting features, such as whitelabeled reports and more advanced API integrations.

Budget Programs 98

Budget Programs Enterprise Management PPC Paid Search Agency 98

ClickDimensions

MARCH 8, 2023

So, to help you out we have put together a list of the top 35 common acronyms used in the digital marketing world. From basic terms to more detailed jargon, you will no longer be stuck guessing what API, SSL and PPV mean. API (Application programming interface)- It allows one application to talk to another with ease.

Marketing Analytics Tools 98

Marketing Analytics Tools Paid Content Lead Ranking Cost per Acquisition 98

Webbiquity

DECEMBER 7, 2017

For years, it’s offered the Google Prediction API, for example, so advertisers could extract predictive insights from their pay-per-click (PPC) data. Google’s AI focus is still devoted to polishing up how B2C marketers identify and engage mass audiences. And many marketers do get this right; it just takes a few iterations.

Marketing AI 152

Marketing AI Adwords Account Based Marketing ABM 152

Kapost

OCTOBER 31, 2016

7) Search Engine Marketing (SEM) and Keyword Research. billion searches a day ; and entire industries have been won and lost on the battlefields of search engine optimization. 11) Marketing Analytics or Business Intelligence. 12) Marketing Operating Systems. Example: AdStage.

Work Management 48

Work Management Marketing Automation Services Marketing Management B2B Marketing 48

Sprout Social

JULY 26, 2019

API – Application programming interface. GA – Google Analytics. SEM – Search engine marketing. The practice of increasing visibility on search engines through paid ads. SEO – Search engine optimization. They could also come in handy in your conversations with the IT team.

Social Media 112

Social Media Cost Per Thousand Work Management Media 112

Single Grain

JULY 5, 2023

Highlight the potential challenges, solutions, and future trends marketers should be prepared for. E-commerce SEO and SEM What is the difference between SEO and SEM in e-commerce? What do SEO and SEM have in common in e-commerce? Should I use SEO or SEM in e-commerce? How can I use SEO and SEM on Etsy?

Marketing AI 52

Marketing AI CMS Development Campaigns Planning 52