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Top 10 Conversion Rate Optimization Tools to Maximize Your Consultation Requests

SmartBug Media

As the digital marketing landscape evolves, you need new strategies to acquire new leads and get consultation requests from potential clients. After all, this is the bread and butter of your business. The ideal tools will cater to your unique business needs, enhance your marketing efforts, and strengthen your lead capture strategy.

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4 Ways Marketing Automation Takes the Uncertainty Out of A/B Testing

Marketing Insider Group

The mark of a successful business is its commitment to constant improvement. Let’s say that your marketing team is working on a rebrand for your business, starting with the website design. Even if you’re doing manual multivariate testing, it is impossible to say how one factor influences another that is not in the same category.

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How AI in analytics is transforming the way marketers work

Unbounce

AI analytics is a helpful—nay, an essential companion for any marketer that wants to squash the competition by harnessing the power of data to gain valuable insights that drive business growth and innovation. How is AI data analysis used in marketing? And when you feel the need (“ the need for speed “), AI analytics is your wingbot.

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Genoo Adds SEO To Web Site Management and Marketing Automation

Customer Experience Matrix

I had an earful last week from Genoo president Kim Albee, who told me that I’ve misclassified her target customers as “micro businesses” (under $5 million revenue) for the past two years. The main cause of my misunderstanding was Genoo’s starting price of $199 per month, which is below any small or mid-size business system.

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Customer Engagement Software for Small Businesses

TrustRadius Marketing

Businesses of all sizes need to engage customers on a wide scale to meet their business goals. Whether you’re a local business or a tech startup looking to grow, customer engagement will help you attract customers and keep them around. ” Benefits of Customer Engagement Software for Small Businesses.

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The Impact of AI on Experimentation: How Are Real Optimizers Using Artificial Intelligence to Test and Learn?

Convert

These AI-augmented or AI-powered tools are marketed to improve the efficiency of experimentation, bringing it within reach of businesses without the resources for an optimization program. But for analysis and especially research, a human touch stays necessary.” We at Convert aren’t in the business of A/B testing.

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DIY: $3M in Revenue in 30 Days with a Reliable Paid Media Strategy

Directive Agency

This process guarantees that every single ad impression will be exclusively shown to accounts that you know you could do business with. Say you’re targeting small businesses with less than 50 employees. Optimize your ad performance with effective analysis. We also add numerous exclusions to avoid wasted spend.