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Analysis

Article

List Brokers

Salesforce.com

B2B data decay and list rental – buyer beware!

Biznology

FEBRUARY 13, 2015

In 2009, we updated our original 2002 study on B2B Data Decay that has been cited by Dun & Bradstreet, Zoom, Jigsaw (now part of Salesforce.com) and others. Upon further analysis we were able to gather a few more data decay statistics. Ask for other users of the list for reference checking on quality. They are: 29.6%

List Brokers

List Brokers Ad brokers B2B Work Management

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