Customer Experience Matrix

JUNE 30, 2010

Salesforce.com easily dominates despite the presence of surprisingly capable free products like ZohoCRM and FreeCRM. LeadForce1 launched a solution that uses advanced text analysis to measure user intent, and thus provide much better guidance to salespeople than conventional behavioral analysis. rather than marketing automation.

Loopfuse 120

Loopfuse Marketing Automation Services Enterprise Management Marketing Management 120

Customer Experience Matrix

FEBRUARY 9, 2012

If the real barriers to success are creating content and identifying appropriate programs, then technology must address those directly. There are some already tools to help generate content, such as systems for news curation and video posting.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Marketing Automation 120

LeanData

OCTOBER 28, 2014

One of the hottest topics: Analytics, was “accidentally” leaked by Marc Benioff a few weeks before showtime. The leak was a sneak preview to the Salesforce Wave Analytics. Wave is expected to enable a cloud analytics platform designed for business users. According to the Salesforce.com press release (dated Oct.

Salesforce.com 40

Salesforce.com API Mobile Marketing Barriers 40

LeanData

OCTOBER 28, 2014

One of the hottest topics: Analytics, was “accidentally” leaked by Marc Benioff a few weeks before showtime. The leak was a sneak preview to the Salesforce Wave Analytics. Wave is expected to enable a cloud analytics platform designed for business users. According to the Salesforce.com press release (dated Oct.

Salesforce.com 40

Salesforce.com API Mobile Marketing Barriers 40

LeanData

OCTOBER 28, 2014

One of the hottest topics: Analytics, was “accidentally” leaked by Marc Benioff a few weeks before showtime. The leak was a sneak preview to the Salesforce Wave Analytics. Wave is expected to enable a cloud analytics platform designed for business users. According to the Salesforce.com press release (dated Oct.

Salesforce.com 40

Salesforce.com API Mobile Marketing Barriers 40

Customer Experience Matrix

JANUARY 18, 2015

The following table shows what I found when I did this analysis. Caveats: although it doesn’t show up in this analysis, I do still see some interesting investment in marketing automation niches such as app marketing, distributed marketing, and agency systems. Removing the database barrier will only make them stand out even more.

Marketing Automation Services 120

Marketing Automation Services Marketing Management Marketing Attribution Lead Ranking 120

Adobe Experience Cloud Blog

MAY 15, 2012

All of this data along with company profiles is accessed in the cloud directly in salesforce.com. Can you comment on how big data is becoming even more valuable as our analytical and computing abilities continue to expand? The cloud can also offer a solution for consumption of data.

Enterprise Management 48

Enterprise Management Work Management Marketing Management Marketing Automation Services 48