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Content + Intent Data: The Rise of First-Party Data

Content4Demand

Platform publishers such as Google, Amazon, Facebook and Apple now are eliminating third-party cookies in their products. How are B2B companies using intent data to inform the content they’re creating in terms of topics and formats? Intent helps define that granularity. Check out additional True Influence case studies here.

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Intent Data: How to Generate Quality Sales and Marketing Leads

DealSignal

Intent data allows you to identify and target these specific folks, almost in real time. For example, when online users browse the internet, they leave a trail of intent signals in their path—page clicks, time spent on a page, and more. B2B intent data is a collected set of those signals.

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Mastering Intent Data Analysis Strategies with AI

Valasys

You will learn about the strategies for AI-Driven Intent Data Analysis in this section: Precision in Targeting: Picture this: You have a treasure map, and AI is your compass. By analyzing intent signals, you can actually figure out who’s actively interested in products or services like yours. How cool is that?

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Intent Data : How to Use it to Generate Quality Sales and Marketing Leads

DealSignal

Intent data allows you to identify and target these specific folks, almost in real-time. For example, when online users browse the internet, they leave a trail of intent signals in their path—page clicks, time spent on a page, and more. B2B intent data is a collected set of those signals.

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How to Use B2B Intent Data to Generate Quality Sales and Marketing Leads

DealSignal

Intent data allows you to identify and target these specific folks, almost in real-time. For example, when online users browse the internet, they leave a trail of intent signals in their path—page clicks, time spent on a page, and more. B2B intent data is a collected set of those signals.

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Sales Pipeline Radio, Episode 338: Q & A with Spencer Wixom

Heinz Marketing

Spotify , iTunes , Blubrry , Google Play , iHeartRADIO , Stitcher and now on Amazon music. We’ll, we’ll watch the intent signals of you from there. You can subscribe right at Sales Pipeline Radi o and/or listen to full recordings of past shows everywhere you listen to podcasts!

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Sales Pipeline Radio, Episode 256: Q & A with Jamie Shanks @jamietshanks

Heinz Marketing

Spotify , iTunes , Blubrry , Google Play , iHeartRADIO , Stitcher and now on Amazon music. This week’s show is called “ The Evolution of Successful Social Selling ” and our guest is Jamie Shanks , CEO @ Sales for Life and Pipeline Signals. You can even ask Alexa! You could say that 83.4%