Remove differences

Customer Experience Matrix

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Zaius Offers Mid-Market Customer Data Platform Plus Analytics and Campaigns

Customer Experience Matrix

It’s probably that most of their clients are mid-sized ecommerce companies, and the systems I’ve recently seen for ecommerce marketers have focused on personalized messaging and optimization. Zaius assigns events to sessions after they are linked to unified identities, so one session can include interactions across several channels.

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Tealium Grows from Tag Manager to Customer Data Platform

Customer Experience Matrix

To some degree, the difference is just a matter of presentation. Here are key points to understand: - scope is beyond Web channels. Tealium’s iDMP stores both cookies and personal identifiers such email addresses. Devices used by the same person are then linked to each other. So Tealium does support customer messaging.