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Stop Being Rude: 22 Data-Backed Reasons to Personalize Your Marketing

Hubspot

In the B2C space, companies like Amazon and Netflix have trained consumers to expect a personalized browsing experience. 6) Personalized emails improve clickthrough rates by 14% and conversion rates by 10%. Anonymous vs. Permission-Based Personalization. Attitudes Toward Personalization. Source: Aberdeen ) Tweet This Stat.

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15 Affiliate Marketing Tips to Increase Your Income

Optinmonster

When one of your website visitors clicks your affiliate link and makes a purchase, the brand pays you a commission. Because email marketing is permission-based, your subscribers are more engaged than someone casually scrolling on social media. Review readers are looking for information to help them make a purchase decision.

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The Definitive Guide to Web Push Notifications (Updated 2018)

SendX

You can break down web push notifications working process into three mini-steps; Subscription Permission. The first step in the entire process is asking the user's consent or permission to send him a notification. The user shall see either an opt-in box asking for permission. Adding to WebSite or Web-app. Give them real value.

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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

The four steps of the now somewhat outdated Purchase Funnel, wherein customers travel from consideration to purchase. Learn more about the new purchase consideration cycle. Examples: Amazon, Apple, Nike. A = Authority: Determines whether your prospect has the authority to make a purchasing decision. Find out why.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

For example, Amazon, Apple, and Nike are primarily B2C companies. A high bounce rate generally means your lists are out-of-date or purchased, or they include many invalid email addresses. 15) Clickthrough Rate (CTR). For example, Google and Oracle are primarily B2B companies. 5) B2C (Business-to-Consumer). 6) Blogging.