Outgrow

SEPTEMBER 15, 2022

The first one is, that before joining the SaaS startup scene, you led thinking on how disintermediation fueled brand storytelling. Kate Fairhurst: I think there’s further disintermediation still to come. I think disintermediation of media storytelling has happened quite extensively. And you don’t mean anything.

Storytelling 52

Storytelling Top of Funnel Disintermediation Product 52

Buzz Marketing for Technology

JUNE 27, 2008

Now, a dozen years after the debut of KM, there has been little significant change in the efficiency, effectiveness or value of information processes or content in most organizations. One of the initial goals of KM was disintermediation -- getting rid of the layers between front-line people and useful information.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

B2B Marketing Zone Posts

OCTOBER 5, 2010

Easy Steps to Amplify Your Blogging - grow - Practical Marketing Solutions , September 16, 2010 Tony Karrer, CEO/CTO of TechEmpower, was one of the first people to highlight my writing outside of {grow} when he invited me to participate in the wonderful aggregation site B2B Marketing Zone. Disintermediation (3). Introducing Topic Hubs.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Exo B2B

JUNE 5, 2020

Digital transformation typically refines and/or redefines and integrates IT capabilities into the capacity and business processes of organizations. The real challenge of the digital transformation is the logic of uses and processes. Claude Malaison. Laurent Simon.

Digital Transformation 132

Digital Transformation Enterprise Management Disintermediation Work Management 132