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How to recover from the ravages of Google Penguin and Panda

Biznology

Everyone was making stupid mistakes, including mainstream media, newspapers, major aggregators, and everyone else. People are freaking out about the new Google Search. Everyone wants to know both why this has happened and how to make it right. In the past, too, Google was a little desperate. To be honest, beggars couldn’t be choosers.

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Is The White Paper Dead for B2B Marketing?

Buzz Marketing for Technology

Aspiring to the World Wide Rave theory from David Meerman Scott which says to give away your content rather than lock it up behind a registration form. Kill the white paper!” they are increasingly telling their clients. “We And I tend to agree. But then the question quickly becomes how do you build thought leaders? Share this on del.icio.us.

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Social Search at LinkedIn Beats Google - ReadWriteWeb

Buzz Marketing for Technology

Social Search at LinkedIn Beats Google. Written by Bernard Lunn / May 21, 2008 11:15 AM. / 12 Comments. I just found a more useful way to search than Google. It only works for a defined use case, but, in a search market that is 85% going on 90% Google-dominated, this can still be significant. Business social network LinkedIn.

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