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Content curation for social selling; how to get even better results

Scoop.it

Content curation is a great asset available for marketers to maximize the impact of social selling programs. recent integration with social selling solutions such as GaggleAMP, unleash the power of content curation + social selling. But why is curation such a nice tool to leverage employee advocacy? So is content curation.

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AI won’t replace social teams: Here’s why

Sprout Social

The more monotonous tasks AI can take on, the more you can focus on growing your strategy, and business, and do more of what you actually like. In the 2010s, that meant creating an Instagram strategy. In 2021, it meant gutting your social strategy to prioritize short-form video. Imagine that. Let’s get into why.

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Using Real-Time Data: Why It Matters and How to Do It

Parse.ly

Neil Powell , a seasoned product specialist at Parse.ly, recently hosted a webinar where he walked through the importance of real-time data and how to take advantage of it in the Parse.ly During the webinar, Neil explained how to analyze real-time data to inform a content strategy that boosts engagement, loyalty, and exposure.

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23 Types of Lead Gen Content to Put Behind Your Landing Pages

Hubspot

A big part of building a killer content strategy is experimenting with new types of content. Your audience may love your podcasts, but that doesn''t mean you should create only podcasts. They''re really great ways to repurpose existing content by aggregating multiple, small offers on similar topics into a cohesive collection.