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Spredfast Offers Systematic Management for Social Media Campaigns

Customer Experience Matrix

DECEMBER 14, 2009

Armed with this insight, I was much less surprised when Kenneth Cho of social marketing agency Social Agency told me that his new social media campaign tool Spredfast had been purchased immediately after release by major companies including AOL, IBM, HP, Cisco and Porter Novelli. links that allow the system to track the click-through.

Social Media

Social Media Paid Content Enterprise Management Work Management

Alterian Pushes Into Social Media Management with Techrigy Acquisition

Customer Experience Matrix

JULY 16, 2009

Previous acquisitions include Web content management (MediaSurface, 2008), contact optimisation (Campaign Calculus 2.0, Instead (or in addition) Techrigy supports sophisticated searches, categorization, sentiment analysis, influence measurement, author tracking, and case management. These start with searching for articles to analyze.

Marketing Management

Marketing Management Acquisitions Social Media Marketing Automation Services

Customer Experience Matrix

Spredfast Offers Systematic Management for Social Media Campaigns

Alterian Pushes Into Social Media Management with Techrigy Acquisition

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